{"id":92994,"date":"2024-08-26T13:16:31","date_gmt":"2024-08-26T20:16:31","guid":{"rendered":"https:\/\/zetaglobal.com\/?page_id=92994"},"modified":"2025-07-15T07:58:51","modified_gmt":"2025-07-15T14:58:51","slug":"2024-holiday-shopping-trends-report","status":"publish","type":"page","link":"https:\/\/zetaglobal.com\/2024-holiday-shopping-trends-report\/","title":{"rendered":"2024 Holiday Shopping Trends Report"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"92994\" class=\"elementor elementor-92994\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac729cd elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ac729cd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76547db\" data-id=\"76547db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e744c28 elementor-widget elementor-widget-blog-detail-hero-report\" data-id=\"e744c28\" data-element_type=\"widget\" data-widget_type=\"blog-detail-hero-report.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"report-hero\">\n\t<div class=\"report-hero__wrapper\">\n\t\t<div class=\"report-hero__main\">\n\t\t\t\t\t\t<div class=\"report-hero__category\"><\/div>\n\t\t\t<h1 class=\"report-hero__heading\"><p>2024 Holiday Shopping Trends Report<\/p><\/h1>\n\t\t\t<div class=\"report-hero__body\"><p>For retail marketers, the holiday shopping season starts long before the turkey gets carved (and the pumpkin, for that matter). There are critical marketing decisions to be made now that require forecasts and insights that are based on actual consumer data, not speculation.<\/p><p>\u00a0<\/p><p>Zeta\u2019s insights are the gift that keeps on giving, right through the holiday season. This guide is developed from historical retail shopping data combined with our own proprietary survey of over 6,000 consumers, as well as predictive shopper intelligence only Zeta can provide. We will uncover the factors determining their gifting choices, budgets, preferred shopping destinations, and more. We will also explore some of the key shopping trends impacting retailers this holiday season and beyond.<\/p><p>\u00a0<\/p><p>Download today to make your holiday wishes come true.<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-92995\" src=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/08\/2024-Holiday-Shopping-Trends-Report-248x300.png\" alt=\"\" width=\"248\" height=\"300\" srcset=\"https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/08\/2024-Holiday-Shopping-Trends-Report-248x300.png 248w, https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/08\/2024-Holiday-Shopping-Trends-Report-124x150.png 124w, https:\/\/zetaglobal.com\/wp-content\/uploads\/2024\/08\/2024-Holiday-Shopping-Trends-Report.png 454w\" sizes=\"(max-width: 248px) 100vw, 248px\" \/><\/p><\/div>\n\t\t\t<div class=\"report-hero__images\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"report-hero__form\">\n\t\t\t<h2 class=\"report-hero__form-heading\">Download The Report<\/h2>\n\t\t\t<p class=\"report-hero__form-body\"><\/p>\n\n\t\t\t\t\t<div id=\"marketo-embed_1001_6941b5497a41e\"\n\t\t\tclass=\"marketo-form-container\"\n\t\t\tdata-formName=\"\"\n\t\t\tdata-thankyou=\".report-hero__form-thank-you\"\n\t\t\tdata-thankyouhide=\".report-hero__form\">\n\t\t\t<form id=\"mktoForm_1001\" class=\"mktForm mktoForm_1001\"\n\t\t\t\tdata-formId=\"1001\"\n\t\t\t\tdata-formInstance=\"id6941b5497a41e\">\n\t\t\t<\/form>\n\n\t\t\t\t\t<div class=\"marketo__form-loader marketo__form-loader_1001\">\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-label marketo__form-loader-animation\"><\/div>\n\t\t\t\t<div class=\"marketo__form-loader-input marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-text marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-paragraph marketo__form-loader-paragraph_1 marketo__form-loader-animation\"><\/div>\n\t\t\t\t<div class=\"marketo__form-loader-paragraph marketo__form-loader-paragraph_2 marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"marketo__form-loader-element\">\n\t\t\t\t<div class=\"marketo__form-loader-button marketo__form-loader-animation\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<div class=\"report-hero__form-thank-you\">\n\t\t\t<h2 class=\"report-hero__form-thank-you-heading\">Thanks for your interest!<\/h2>\n\t\t\t<div class=\"report-hero__form-thank-you-body\"><p>You'll receive an email with your download shortly.\u00a0<\/p><\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p> For retail marketers, the holiday shopping season starts long before the turkey gets carved (and the pumpkin, for that matter). There are critical marketing decisions to be made now that require forecasts and insights that are based on actual consumer data, not speculation.   Zeta\u2019s insights are the gift that\u2026<\/p>\n","protected":false},"author":106,"featured_media":92999,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-simplified.php","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-92994","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_translation_status_fr":null,"_translation_status_es":null,"_translation_status_en-gb":null,"_yoast_wpseo_primary_insight-category":null,"_yoast_wpseo_primary_category":null,"_wpml_media_has_media":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2024 Holiday Shopping Trends Report<\/title>\n<meta name=\"description\" content=\"Download the 2024 Holiday Shopping Trends Report today to make your holiday wishes come true.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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